”The salmon swims into the blue water, jumping up the river, surrounded by mother Nature”
Natural materials and fresh colours inspired by the main character of Laxbutiken, the salmon, and its environment.

One of Sweden’s most famous fish restaurants needed an updated brand identity and interior design concept reflecting the new brand. We listened to the history of the company and learned about needed functions and flow.
Together with “The Lagnell Brothers” (the owners), we developed new core values and an unique interior architecture and design strategy based on that.

Photo: Brian Predstrup